Jo Littlefair London exhibits at Decorex for the first time

Jo Littlefair London, the new luxury furniture and accessories brand created by Jo Littlefair – the co-founder of successful luxury interior design house Goddard Littlefair - is exhibiting at Decorex International for the first time ever this year.

Following a soft launch earlier in the year at Clerkenwell Design Week, Decorex represents a larger-scale showcasing of Jo Littlefair London’s initial 30-strong collection of bespoke furniture, together with a selection of both bespoke and curated accessories, to the British interior design and decoration market place.

Jo Littlefair London was set up in 2015 to create and curate the very best in contemporary classic furniture and accessories for the luxury sector. Selling directly to private clients, interior designers and decorators, the launch range embodies timeless elegance, features exquisite detailing and speaks the rich and sumptuous language of layered luxury.

As co-founder of Goddard Littlefair, Jo brings to her collection the experience of many years of working to exacting demands of high-end clients, having worked on projects all over the world for hotel brands such as Corinthia Hotels International, Four Seasons Hotels & Resorts, Hilton Hotels & Resorts, Starwood Hotels & Resorts and for high-end residential property developers including Berkeley Group Holdings, Qatari Diar and Canary Wharf Group.

Her insider vision informs every level of the company and its products, offering furniture that is fully customisable in terms of size and fabric finishes and which is specifically designed to fill the gaps Jo has identified in the market, as well as designing and sourcing the very best, exclusive accessories selected to work alongside the new furniture.

For me, it’s about pieces that embody luxury and have a certain solidity and presence’, Jo explained, ‘but which are also flexible and which complement other pieces, as well as working in a variety of spaces and at a variety of scales.’

With her first class honours degree in textile design, combined with many years working for leading architects and interiors agencies, Jo Littlefair’s educated and experienced eye has created a range of bespoke furniture designs and an edit of curated and bespoke accessories that will match the eye for quality and the aesthetic criteria of the most discerning of clients.

‘I’m delighted and excited to be exhibiting at Decorex International this year’ Jo commented. ‘It will be fascinating for me to turn the tables and present my own designs this year, rather than attending as a buyer. Hopefully interior designers and private clients will be beating a path straight to us to see and hear about the range for themselves and to understand the quality of materials we’ve used and the flexibility of finishes we can offer - with our insider sensibility.

We had some great feedback from the press, the design community and a number of private buyers at Clerkenwell – including one who wanted to buy everything then and there right off the stand! - and we hope to take this a step further at Decorex. Exciting times!’

Jo Littlefair London can be found at Stand H24 at Decorex International 2015.

Anyone wishing to make an advance appointment should email [email protected]


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Notes to Editors:

For further press information, please contact Caroline Collett at Caroline Collett PR Ltd on T: + 44 1297 444179 / M: + 44 7801 270598 / E: [email protected]

For information or queries on the range, please contact Erin Wilkinson on T: + 44 (0)20 7042 6140


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Photographer credit:      Gareth Gardner